Case Studies
Suomalainen Kirjakauppa
How a Finnish bookstore increased brand visibility and audience interaction while successfully rekindling the emotional bond between consumers and books.
12.03.2025

Suomalainen Kirjakauppa, a leading Finnish bookstore with a well-established physical retail presence, sought to boost brand awareness and reignite interest in books as thoughtful holiday gifts.
Partnering with YOC, they delivered a fresh, interactive advertising campaign, by impementing AI-powered solutions to seamlessly blend creativity with technology.
Read the full case study to find out how they transformed traditional holiday advertising into an interactive Christmas experience that captivated the audience.